Today, the program was officially unveiled at the National Museum of Contemporary Art, attended by Prime Minister Kyriakos Mitsotakis and Minister of Culture Lina Mendoni.
A selection of works from the National Gallery – Alexandros Soutsos Museum, the National Museum of Contemporary Art (EMST), and the Metropolitan Organization of Museums of Visual Arts of Thessaloniki (MOMus)—including the Museum of Modern Art – Costakis Collection, the Museum of Contemporary Art, the Thessaloniki Museum of Photography, the Experimental Art Center, and the Alex Mylona Museum—will be digitized and showcased globally, presenting a representative overview of contemporary Greek art.
Through over 60 digital stories and 1,800 high-resolution images, this innovative exhibition showcases the progression of Greek art from the 19th century to today, featuring works by contemporary artists alongside pieces from the prestigious Costakis collection.
Users on the Google Arts & Culture platform can explore virtual tours of the participating museums, examine artworks in detail with the Art Camera, and uncover intriguing stories behind the pieces. Additionally, they can interact with certain works creatively, allowing for digital reconstruction and reimagining for a fully immersive experience.
Moreover, the exhibition “A World Without Blue” within the Pocket Gallery feature offers an augmented reality experience, enabling users to explore artworks virtually using their mobile phones from anywhere.
Minister of Culture Lina Mendoni stated in her address:
“The Cultural Sector occupies a unique position in the national digital strategy implemented by Kyriakos Mitsotakis’ government. In recent years, the Ministry of Culture has focused on digital projects, modernizing and reforming the cultural landscape. We have maximized the use of national and EU resources while fostering collaborations with academic, research, and tech sectors nationally and internationally. This illustrates the environment in which the ‘Greek Art Now’ project was initiated.”
Peggy Antonakou, Managing Director of Google Southeast Europe, emphasized:
“This partnership between Google and the Ministry of Culture, along with leading Greek cultural institutions, underscores the significance of contemporary Greek art. Through technology, this art becomes accessible to all, free from geographical or temporal constraints.”
Prime Minister Kyriakos Mitsotakis, during a panel with Amit Sood, Director of Google Arts & Culture, moderated by Giorgia Abeltino of Google, remarked:
“I want to express my gratitude to the Google team, the Ministry of Culture, and everyone involved in this exceptional project. It aligns with our cultural priorities. Greece has a vibrant, modern artistic heritage, and demonstrating that Greece is not solely defined by its glorious past, but also its present and future, is central to our cultural agenda.”
Amit Sood, Director of Google Arts & Culture, added:
“Inspired by Greece’s rich ancient heritage, we aim to showcase its contemporary creativity. Partnering with the Ministry of Culture is an honor, and I’m thrilled that the remarkable collections of the National Gallery, EMST, and MOMus are now available online.”
The “Greek Art Now” project can be accessed by the public on the Google Arts & Culture website and mobile app (available on Android & iOS).
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